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Surveys
2016
February
M
Mobile App Distribution Models
Mobile App Distribution Models
0%
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How many apps per month do you download?
0
1-3
4-7
7-10
More than 10
*
Have you ever made a micro transaction or an in-app purchase?
Yes
No
*
Would you be willing to view advertisements before accessing content from a website?
Yes
No
*
Would you prefer to pay for a subscription for an advertisement-free experience?
Yes
No
*
If requested, would you disable ad-blocking software to access otherwise free content from a website?
Yes
No
*
Would you consent to the use of targeted advertising through an app, if in doing so the app would include more features?
Yes
No
*
Are you currently enrolled in some form of a subscription based service, for example Hulu, Netflix Amazon Prime, Adobe Creative Cloud, or some other service?
Yes
No
*
What is the average price of the apps that you download?
Free
$ 0.99
$ 1.99
$ 2.99
$ 3.99
$ 4.99
$ 5.99
$ 6.99
$ 7.99
$ 8.99
$ 9.99
More than $9.99
*
If given the choice between two apps that are identical, except one is free and contains ads and the other costs $0.99 and does not contain ads, which would you download?
Free
Paid
*
What is your preferred method to download or access content like mobile apps,
One-time paid apps
,
Free apps with advertising
,
Free apps with paid content
and
why
?
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